How Voice Search is Expected to Impact Your Marketing Strategy Voice search is growing at a rapid pace, and it’s understandable why. It’s easy to use, especially when you’re on the go, and the technology is becoming increasingly reliable. The biggest concern with voice search is that the technology delivers the first search result. In…
Risky Review Practices to Avoid and Why Don’t ever doubt the power of online reviews. According to this recent infographic, 90% of consumers read online reviews before visiting a business. 88% of consumers trust online reviews as much as recommendations from friends and family. Consumers are also more likely to spend more on products with…
Six Strategies to Get More Leads from LinkedIn LinkedIn is an incredibly powerful marketing tool, though it tends to get less love than some of the other social media networks. If your business is looking to generate leads and traffic, LinkedIn is worth being active on. If you’re already active on the professional network but…
5 SEO Trends That Will Dominate in 2019 Curious to know which trends will matter most in 2019? It’s safe to say that Google supports the best websites. The playing field is level, which means that your small business can compete with the big guys. An optimized website, a solid content marketing strategy and an…
10 Ways to Improve Your Website’s UX User Experience, or UX, combines accessibility, usability, efficiency and aesthetics to create a positive journey for users. When users are happy with your website, they stay longer and learn more about your business. This gives you more opportunities to develop good relationships and increase conversions and sales. To…
