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What are Featured Snippets and Why do they Matter?

What are Featured Snippets and Why do they Matter? Have you been hearing about featured snippets lately? Featured snippets are quick summary responses to a user’s query. They are generated by Google from the content available in specific search results. If Google finds content on one of your pages that is “rich in data” and…

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Why Digital Marketing Should be a Top Priority for Your College or Trade School

Why Digital Marketing Should be a Top Priority for Your College or Trade School Online marketing for educational institutions has become a necessity. If you don’t have a strong online presence, prospective students won’t be able to find you in their online research. Fortunately, it’s never too late to get your college or trade school…

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