Posts Tagged ‘seo’

What are Featured Snippets and Why do they Matter?

What are Featured Snippets and Why do they Matter? Have you been hearing about featured snippets lately? Featured snippets are quick summary responses to a user’s query. They are generated by Google from the content available in specific search results. If Google finds content on one of your pages that is “rich in data” and…

10 Ways to Optimize a Piece of Content

10 Ways to Optimize a Piece of Content When you search for information online, Google’s job is to show you the best content first. Thanks to its core algorithm, Rank Brain, Google has become more sophisticated at identifying the best content. But, Google can’t do it all on its own. It needs help – and…

Ways to Get Your Site Ready for Mobile-First Indexing

Ways to Get Your Site Ready for Mobile-First Indexing No matter who your audience is, you can expect two things: they want information from your brand to be easily accessible and available at their fingers, and they want instant gratification. With this in mind, it’s no wonder why Google is shifting to mobile-first indexing. Rather…

A Simple Guide to Writing More Effective Blog Content

A Simple Guide to Writing More Effective Blog Content Writing a blog post may sound easy, but so much more goes into the process. Each blog post has a job to do, whether that’s informing readers or getting them to take action. As you contribute more content to your blog, you can strengthen your brand…

10 Essential Local SEO Tips for 2019

Now that we are one month in to 2019, it’s safe to make some predictions. I’m not generally one to bet, but I wouldn’t mind putting my money on the importance of local SEO. Less than one year ago, Google made a huge change in local search history – probably the biggest one yet. With…

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