Small Business Marketing Tips During the Coronavirus Outbreak

Small Business Marketing Tips During the Coronavirus Outbreak The world is a scary place right now. It feels like overnight, our lives changed dramatically. Schools are closed. Employees are working from. Supplies like toilet paper and cleaning products are limited. For those who own a business, the effects can feel even more compounded. Not only…

How to Address Rising Facebook Ad Costs

How to Address Rising Facebook Ad Costs  Are Facebook Ads cost-per-click (CPC) costs getting out of hand? You are not alone. As more advertisers with bigger budgets use social media sites like Facebook and Instagram to reach their audiences, acquisition costs are increasing. Fortunately, you can decrease your costs by rethinking your strategies and better…

What Your Business Needs to Succeed on Facebook

What Your Business Needs to Succeed on Facebook  The competition is fierce on Facebook. With over 2.41 billion users and counting, this platform is worth it for businesses of all sizes and industries. It has become a well-known channel for connecting with audiences, building brand awareness and nurturing consumers.  Moreover, Facebook is part of the…

Small Business Tips for the Holiday Season

Small Business Tips for the Holiday Season  The combination of online shoppers and in-store foot traffic provides many opportunities to boost your bottom line over the holiday season. As wonderful as this is, it’s also a long haul for small businesses. Between longer hours, extra inventory and smooth point of sale (POS) transactions, the month…

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