Posts Tagged ‘social media’

Are Social Media Algorithms a Thing?

The search engines rely on algorithms to organize information and return the most relevant results to users, but they aren’t the only ones. Social media sites are also switching to algorithm-based feeds. While these updated feeds may not mean much for users, they certainly do for marketers.   When algorithms are thrown into the mix,…

How Content Will Affect SEO in 2016

As a content manager, it’s crucial that you stay on top of content shifts that can change the dynamics of your content marketing strategy. If you’re not planning ahead, you’ll be playing catch up all the time. With a new year in tow, now is a great time to start building out your editorial calendar…

Is Your Online Holiday Marketing Strategy Ready?

While it’s a little late to put together a full-fledged holiday marketing strategy (if you haven’t already), there are still things you can do to capitalize on this most wonderful time of the year. Just because you’re a small business owner doesn’t mean that you can’t compete with the big box stores. Your product or…

How Social Media Can Strengthen Your Business

Social media can be used to grow your business in more ways than you probably realize. The most obvious benefit to social media is the engagement you get from your audience, which is certainly important. But there are other ways that you can be using social media to enhance your business, and it’s important to…

How Social Media is Helping Small Businesses to Grow

Social media has many benefits for small businesses including market research, customer service and collaboration. It’s also a great tool for building relationships. Social media has probably turned a few visitors into loyal fans for your own brand. But if you’re like some marketers, you may misunderstand how fast the return on social media is….


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