Our Digital Solutions Get Results
When you invest in any of WSI’s digital solutions, you’ll have some of the top minds in the industry working on your campaigns to deliver the best possible results. We understand that no two businesses are the same, so we take the time to understand your organization and build campaigns that help you achieve your objectives.
WSI is capable of implementing a full suite of digital solutions, but of course we’ll work with you and determine which tactics are best-suited to help your business accomplish its goals. We’ll mix and match to come up with the perfect digital marketing plan for your business.
Our digital solutions are centered around four core areas: site, search, social and mobile. Some solutions may fit into more than one group or not entirely into one at all; don’t worry, the categories are just a way to loosely organize the many digital solutions we offer.
Websites – Search Engine Marketing – Social Media – Mobile Marketing – Measure ROI
A website is an important part of any business’s digital presence because it’s often where potential customers go to get a first impression. Our site solutions covers frontline tactics such as landing page optimization and content marketing, which businesses can use to help tell their stories and entice potential customers into making a purchase. Analytics falls into this group because it’s equally as important to measure a website’s activity and how visitors are acting on landing pages and engaging with content.
Web Design – Mobile Website Design – Landing Page Optimization – Analytics – Dashboards
Search marketing revolves around attracting customers using search engines to your website by providing the answers or products they’re looking for. WSI’s search solutions include pay-per-click (PPC), display advertising, remarketing and search engine optimization (SEO) campaigns. Each of these tactics has the ability to drive more traffic to your site, which means more opportunities to make sales (and increase profit!).
Search Engine Optimization (SEO) – Google AdWords – Display Ads – Remarketing
One thing is certain about social media: it gets more popular by the day. As adoption rates continue to rise with each new social platform, savvy businesses are taking advantage of the ability to directly communicate with their customers in a social setting. Our social solutions include social, email and video marketing, which are all methods businesses can use to increase their brand awareness and engage with their target audience to build customer retention.
Social Media Marketing – Email marketing – Video Marketing and Optimization – Reputation
Mobile is a slightly different case because some elements from site, search and social are also part of this group (since they can and should occur on mobile as well). But for the purposes of this pillar, mobile is important because the user adoption numbers for smartphones and tablets are through the roof, which means potential customers are now searching and engaging while they’re on the move. Our mobile solutions include mobile marketing and responsive web design, both integral digital solutions for capitalizing on the mobile customer.
Mobile Website Development – Mobile Marketing – Mobile Apps
Measure ROI with Marketing Dashboards
A smart business owner or manager knows that just setting up programs and letting them go leaves a lot at risk with changing conditions, not to mention whether the projects are working as plans. Through WSI’s exclusive Internet Marketing Dashboard, you will have the critical data at your fingertips, when you want it. Our powerful Dashboard, powered by data from Analytics, AdWords, Email Marketing, Social Media combined with manual data from other important sources can give you an immediate, current or long term picture of just what is happening. Ask for a demo of our Internet Marketing Dashboard!
Internet Marketing Dashboards